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Building the Next Generation of F&B Entrepreneurs in Singapore

Partner with NutriSmart Group and grow with one of Singapore’s fastest-expanding beverage brands.

Modern interior seating area of a NutriSmart Group BingXue outlet in Singapore.

Who We Are—NutriSmart Group

NutriSmart Group is a next-generation F&B enabler and franchise accelerator in Singapore.
As the Master Franchisee of
BingXue Tea & Ice Cream, we empower aspiring entrepreneurs with proven concepts, strong operational systems and complete business support.

Featured Brand: BingXue Tea & Ice Cream

Discover one of Asia’s most exciting beverage brands now rapidly growing in Singapore.

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Healthy Premium Milk Tea

Fresh brew, smooth taste, healthier choice.

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​Signature Seasonal Beverages

Japanese matcha, creamy texture, bold flavor.

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Premium Matcha Ice Cream

Rich caramel flavor with creamy sweetness.

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Fresh Natural Fruit

Tea

Authentic matcha blended with fresh milk.

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Established in

2014

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Worldwide outlets

4500 +

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Outlets outside China

1500 +

SIGNATURE PRODUCTS

Why Franchise With NutriSmart?

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Proven Business Model

Established branding with rapid growth.

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Fast Growth Business Concept

1 to 10 outlets in under one year.

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Full Training & Support

SOP, operations, inventory and marketing.

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Strong Brand Demand

Loved by both youths and families.

Success Story

Our franchisees come from diverse backgrounds—corporate professionals, first-time business owners and experienced F&B operators.
Together, we are building a stronger, healthier F&B community in Singapore.

Crowded BingXue Singapore outlet at Le Quest Mall serving fresh fruit tea and ice cream
BingXue storefront at City Changning Point (CCP) showcasing bubble tea and soft serve menu.
Front view of BingXue Tea & Ice Cream shop at Kinex Singapore, a popular bubble tea franchise.

Latest News

Colorful BingXue brand mascot characters used for bubble tea marketing in Singapore.

Ready to start your entrepreneurship journey?

NutriSmart Group official logo - Master franchisee of BingXue in Singapore.

Partner with NutriSmart Group and grow with one of Singapore’s fastest-expanding beverage brands.

Our Services

Training

SOP

Inventory

Marketing

Marketing

Stay In Touch

230 Pandan Lesan 604-C
Singapore 128476

Copyright © NutriSmart © Pte Ltd. All rights reserved.

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