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S$1 matcha soft serve at Changi City Point
Mothership covers the opening of BingXue’s outlet at Changi City Point, focusing on its signature S$1 ice cream and budget-friendly pricing.

BingXue opens with S$1 matcha soft-serve, nothing above S$4.50
HungryGoWhere reviews BingXue’s menu, highlighting its affordable pricing and wide range of drinks and desserts.

Mind Your Business: Why these founders chose BingXue
Explore artwork that captures the subtle connections and meaningful gaps that define the human experience.James and Joyce share why they chose the BingXue franchise model and how they adapted it for the Singapore market. They also discuss their growth strategy and future expansion plans.
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